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About Cole

Coming from a small town in Southern Indiana, Cole grew up in a close-knit, farming and coal mining community. He learned the values of family, generosity, honesty and respect and became a well-rounded individual.

However, he always yearned for life outside of a small town. His interests in writing, digital marketing, social media and communications fuel his dreams of working in a fast-paced, metropolis environment while bettering the lives of others.

 

Cole is currently the Social Media & Public Affairs Coordinator at Eskenazi Health in Indianapolis, IN. He obtained a Bachelor of Arts in Journalism with a focus in public relations and advertising from Indiana University. He also has a minor in management. Obsessed with all things digital, he hopes to grow in his career and become a digital marketing master.

Cole believes communication is the key to getting what you desire professionally and personally, whether it be connecting with consumers or fellow employees. His goal is to use communication to create invaluable relationships through genuine connections. 


passions

Building genuine connections, servicing the community, seeking and distributing knowledge, living a life full of laughter and openness

Hobbies

Running, hiking, trying new restaurants, cheese, hot chocolate, hula-hooping, karaoke-ing (badly), telling bad puns

bucket list items

Sky-diving, bungee-jumping, sailing, traveling to 50+ different countries, eating an enormous amount of food in said 50+ countries

Act as if what you do makes a difference. It does.” -William James

A quote to live by. Cole has always felt a strong connection with this quote. No matter how small the action or how trivial you think something is, it can mean a world of a difference to someone else. What you do matters. What you do does make a difference.

 

Quotes from previous employers

"Cole is a passionate, hard-working individual who provided Little Red Door with excellent communication and social media skills resulting in success in a number of areas." - Fred Duncan, Little Red Door Cancer Agency
"Cole brings his best to the team and brings out the best in the team." -Tanya Anderson, Princess Cruises

COLE COOPER

EDUCATION

Indiana University, Bloomington, IN

Bachelor of Arts, May 2016

Major: Journalism; Minor: Management

GPA: 3.86/4.0

EXPERIENCE

Social Media & Public Affairs Coordinator, Feb 2017-Present
Eskenazi Health, Indianapolis, IN
  • Manage & create strategic content for blog & social media channels
  • Collaborate with multiple service lines from the Smith Level I Shock Trauma Center to the Eskenazi Health Foundation & more to promote initiatives
  • Prepare, take & organize photos used for digital & print marketing materials
  • Maintain relationships with media & outside organizations to enhance marketing efforts
  • Write & develop physician columns, documents on behalf of executives & award nominations (currently receiving 100% of awards applied)
  • Planned & implemented employee giving campaign resulting in 40% increase of donations
Marketing Content Writer, May 2016-Jan 2017
Echo Engineering & Production Supplies, Inc., Indianapolis, IN
  • Monitored & created content for blog & social media channels using content calendar
  • Designed marketing materials such as mailers, sales sheets & trade advertisements
  • Researched, developed & measured marketing strategies using Google Analytics & AdWords
Marketing & Communications Intern, February-September 2016
Johnson Center for Innovation & Translational Research, Bloomington, IN
  • Edited website using IU standards to inform users of new events & information
  • Developed branding strategy & marketed center & events to increase awareness
Talent Acquisition Intern, June-August 2015
Princess Cruises, Valencia, CA
  • Created social media content to further connect with potential candidates
  • Organized 108 interviews in five weeks resulting in multiple new hires
  • Implemented & trained on video interviewing, decreasing interview process time by 50 percent
Marketing Intern, May-July 2014
Little Red Door Cancer Agency, Indianapolis, IN
  • Created content for social media, increasing Facebook likes by 57 percent & Twitter followers by 16 percent
  • Communicated with consumers in person & online using brand voice
  • Increased attendance & media coverage at events by staffing booths & distributing marketing materials to more than 130 establishments
Account Coordinator, August 2015-Present
Katari Skincare, Bloomington, IN
  • Designed brand book to show essence of brand & attract business
  • Developed integrated marketing communications plan to build brand image & personality

WRITING/EDITING EXPERIENCE

Freelance Writer, October 2014-Present
AskMen.com, Bloomington, IN
  • Pitch & write articles based on trends to increase overall website views
  • Collaborate with social media influencers to engage follower bases of over 20 million
  • Communicate remotely with editors to revise final article edits
Editor, February-May 2015
Spoon University- Indiana University Chapter, Bloomington, IN
  • Edited & wrote articles & local restaurant reviews to increase website readership
  • Managed a group of 4 writers to create articles appealing to students across the country

LEADERSHIP EXPERIENCE

Treasurer, August 2014-May 2016
National Lesbian & Gay Journalists Assocation, Bloomington, IN
  • Created events to educate students about LGBTQ issues & provided a safe zone for discussions
  • Managed the organization’s finances to ensure correct spending without going over budget
Director of Public Relations, August 2014-May 2015
School of Public & Environmental Affairs Student Undergraduate Organization, Bloomington, IN
  • Designed flyers to advertise events resulting in larger attendance
  • Initiated revamping of current website to become more user-friendly & increase traffic
Director of Respect, August 2013-May 2014
Indiana University Culture of Care, Bloomington, IN
  • Planned & implemented a week-long, anti-hazing event to educate students dangers of hazing
  • Directed group of approximately 30 students to distribute anti-hazing materials
  • Developed phrase & shirt design that appealed to & educated the student body which resulted in 400 shirts distributed
Assistant Director, August 2012-May 2013
Indiana University Union Board, Bloomington, IN
  • Managed group of 8 students to create & initiate campus events to improve student involvement
  • Marketed events through flyers, word of mouth, Facebook & Twitter resulting in increased attendance from previous year
Intern for Director of Communications, August 2012-May 2013
Indiana University Student Association, Bloomington, IN
  • Provided the student body with Indiana University policy & news updates through Facebook & Twitter
  • Consulted various student organizations & administrators about improving Indiana University policy & student life
Member, August 2013-Present
Public Relations Student Society of America, Bloomington, IN

Social Media

Follow: @iamcolecoop

Friend: Cole Cooper

Connect: Cole Cooper

Portfolio

Katari Skincare

 

Rose & Walker

AskMen.com

 

Spoon University

Upwork

Cole is always looking for new problems to solve and conversations to start, so if you need a helping hand or feel like chatting over coffee, please contact him directly at colencooper@gmail.com and/or fill out the following form.


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